Alec Baldwin and John Krasinski have at least two things in common that I can think of at the moment. One, they both star in pretty excellent examples of that most modern of art forms, the situation comedy. Two, while both are excellent comic actors, neither’s particularly funny on his own. (Note: this isn’t an indictment at all, just an observation.)
Apparently, a third thing binds Messrs. Baldwin and Krasinki — namely, the willingness to trade their likenesses and comic talents for American currency. Which, an example of that is what you see in this video here, a commercial in which the pair have starred for New Era.
The ad company of record is Brooklyn Brothers, who actually have some pretty entertaining work available at their site.
Carson Cistulli has published a book of aphorisms called Spirited Ejaculations of a New Enthusiast.