The Tao of Jason Giambi

by
March 21, 2012

Courtesy of Carson, this Tweet:

If you watch the linked commercial– and you should!– you will hear advertising creatives crying Giambi offering Yoda-like advice to Rockies players I’m not sure I can correctly name. Advice like, “Powerful Become You Are” to some guy in the weight room. (The commercial cuts out just before Giambi injects him with Pine Tar.) Enjoy.





 

Jeremy Blachman is the author of Anonymous Lawyer, a satirical novel that should make people who didn't go to law school feel good about their life choices. Read more at McSweeney's or elsewhere. He likes e-mail.

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Chris
12 years ago

Many of those guys were season ticket holders. The Rockies ‘Year of the Fan’ promotion featured something like 30 season ticket holders in their commercials.

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